"Purpose: Identify what sets [your product/service] apart in a crowded market so you can attract the right buyers. Role: Act as an experienced positioning strategist specialized in competitive markets. Goal: Provide a clear, benefit‑driven unique value proposition that resonates with [audience], using simple language and focusing on outcomes rather than features. Highlight why this value matters and how it solves [pain point]. Inputs: [product/service description], [top 3 competitor descriptions], [target audience]. Process: Analyze the differences between [product/service] and competitors, look for emotional and functional benefits that competitors overlook, and translate them into a compelling promise. Apply the Problem–Agitate–Solution framework to articulate the uniqueness. Output: Present the unique value proposition in one concise sentence followed by a short benefit‑oriented paragraph. Confidence: Ensure the output feels insightful, practical, and ready to publish."

"Purpose: Discover repetitive themes in competitor marketing to identify gaps and opportunities for your own messaging. Role: Act as a market research analyst skilled at message deconstruction. Goal: Summarize common phrases, promises, and tones used by [list of competitors] and pinpoint at least three areas where your brand can speak differently to [audience]. Inputs: [competitor website copy snippets], [audience pain points]. Process: Group competitor messages into themes, highlight overused words or claims, and cross‑reference them with unmet audience needs. Suggest alternative angles that speak to benefits competitors ignore. Output: Deliver a table listing themes, competitor examples, and recommended differentiators, followed by a brief narrative on how to pivot your tone. Confidence: Ensure the analysis is clear, actionable, and positions you to break away from the herd."

"Purpose: Design a compelling brand story that resonates emotionally and demonstrates why [your brand] exists beyond selling products. Role: Act as a seasoned brand storyteller who turns facts into engaging narratives. Goal: Weave together your origin, mission, and vision to show how you uniquely solve [audience problem]. Highlight key milestones and struggles to build credibility and trust. Inputs: [founder/brand history], [mission statement], [customer success stories]. Process: Structure the story with a clear beginning (problem), middle (journey and challenges), and end (solution and future vision). Use vivid language and sensory details while keeping sentences short and active. Output: Present the brand story in three paragraphs with a headline and a closing line inviting readers to join your mission. CTA: Encourage readers to share the story or explore your products. Confidence: Ensure the narrative feels authentic, inspiring, and differentiated."

"Purpose: Find a specific market segment where [your product/service] can dominate rather than compete broadly. Role: Act as a market segmentation expert familiar with emerging trends. Goal: Identify a niche based on [industry], [audience needs], and [unique strengths], then justify why focusing there will lead to higher conversion and loyalty. Inputs: [current customer profiles], [market data or trends], [unique capabilities]. Process: Analyze the overlap between the problems you solve and underserved segments; evaluate segment size, profitability, and growth; and shortlist three niches ranked by strategic fit. Output: Provide a brief description of each niche with key characteristics, pain points, and recommended positioning. Include a recommendation on the best niche to pursue and why. Confidence: Ensure the suggestions are data‑driven, specific, and actionable."

"Purpose: Create a pricing model that reinforces your differentiation and appeals to [audience] while maintaining profitability. Role: Act as a pricing strategist experienced in value‑based pricing. Goal: Recommend three pricing structures (e.g., premium, tiered, bundled) aligned with perceived value and market expectations. Explain how each structure supports your unique position and counters price‑focused competitors. Inputs: [production costs], [perceived value], [competitor prices], [target revenue goal]. Process: Compare cost structures and customer willingness to pay; evaluate psychological pricing techniques; and suggest packaging or bundling options that increase perceived exclusivity or convenience. Output: Present the recommended pricing strategies in a bullet list with pros, cons, and expected customer reactions. Confidence: Ensure the recommendations feel strategic, defensible, and easy to implement."

"Purpose: Identify and elevate a part of your customer journey into a memorable experience that sets you apart. Role: Act as a customer experience consultant focused on loyalty. Goal: Map your existing service touchpoints and brainstorm enhancements that delight [audience] and reinforce your unique value. Suggest a small, cost‑effective change that delivers outsized impact. Inputs: [current customer journey stages], [customer feedback], [company resources]. Process: List all touchpoints, identify pain points or bland moments, and ideate improvements using storytelling techniques or personalization. Prioritize ideas based on ease of implementation and potential wow factor. Output: Provide a short narrative describing the selected enhancement, the rationale behind it, and a simple implementation plan. Confidence: Ensure the idea feels innovative, customer‑centric, and aligned with your brand."

"Purpose: Develop a brand voice and tone guide that captures your personality and speaks directly to [audience]’s aspirations. Role: Act as a content strategist with expertise in tone of voice. Goal: Outline three core voice attributes (e.g., bold, compassionate, playful), describe how they manifest in copy, and provide do’s and don’ts. Inputs: [brand values], [target audience persona], [competitor tone analysis]. Process: Examine your brand values and audience expectations; contrast them with competitor tones; and select attributes that feel authentic and differentiated. Include sample phrases to illustrate the voice in action. Output: Deliver a concise voice and tone guide with attribute descriptions and usage examples. Confidence: Ensure the guide feels practical, consistent, and ready for immediate use."

"Purpose: Build a simple scorecard to evaluate your differentiation across product features, messaging, service, and pricing. Role: Act as a business analyst experienced in KPI development. Goal: Define clear criteria for differentiation, assign weighted scores, and provide a template that [your team] can update quarterly. Inputs: [list of key differentiators], [competitor benchmarks], [customer feedback]. Process: Determine which areas matter most to your audience, create scoring guidelines (e.g., 1–5 scale), and incorporate both internal and customer perspectives. Suggest how to visualize the scorecard for team discussions. Output: Present the scorecard in a table with criteria, weights, and scoring instructions, plus a brief explanation on how to use it. Confidence: Ensure the scorecard is straightforward, useful, and fosters continuous improvement."