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[Guide] Auto-Monitor Your Competitors
Automate competitor price tracking with a ChatGPT Agent that reads your sheet, compares prices and sends updates.

Welcome to Tech Momentum Special Edition!
Ever find out too late that a competitor dropped their price and poached your customers? By the time you update your sheet, the opportunity to adjust your own offer has passed. You donāt have to be reactive. With a simple prompt, ChatGPT can check those pricing pages for you every week, flagging changes and even suggesting strategic responses.
Keep reading to discover how.
Build an AI Agent to Monitor Pricing
Why You Should Use It
Manually checking competitor pricing pages is a silent time thief. Each small tweak can slip through the cracks until customers notice. With a single prompt you can delegate this task to ChatGPT in Agent Mode. It opens your sheet, checks each link, compares current prices to your baseline, and sends you a table of changes and a brief analysis. Itās 80/20 productivity at its best.
It's not you, itās your tax tools
Tax teams are stretched thin and spreadsheets arenāt cutting it. This guide helps you figure out what to look for in tax software that saves time, cuts risk, and keeps you ahead of reporting demands.
Build An OpenAI Agent To Monitor Pricing Prompt
āļø Setup in ChatGPT (Agent Mode)
Step 1: Requirements
ChatGPT Plus or Pro (Agent Mode available via Tools ā Agent Mode)
Enable Web Browsing ā for live checks
Enable Google Drive & Sheets ā to read and write data
(Tools ā Enable Browsing + Google Drive)
Optional: Schedule via the š icon, e.g., weekly on Monday at 08:00
Step 2: Create the Google Sheet
Create a new sheet in your Google Drive named:
ā”ļø CompetitorāPriceāMonitoring
Column structure:
Competitor | URL | Base_Price | Infos |
|---|---|---|---|
Your_Product | 39āÆā¬/month | Your current product price level | |
Competitor_Product | 45āÆā¬/month | Comparable AI service for agencies |
You can add as many rows as you need.
The Agent Prompt
You are my Competitor Price Monitoring Agent.
Your task:
1ļøā£ Open my Google Sheet named "Competitor-Price-Monitoring" in my Google Drive.
2ļøā£ Read all rows (columns: Competitor, URL, Base_Price, Infos).
3ļøā£ For each competitor:
Visit the listed URL.
Detect any visible pricing or plan changes compared to Base_Price.
If a difference exists:
- Report the old vs. new price
- Add the detection date
- Write a short strategic analysis of what this change might mean
(e.g., pricing shift, repositioning, opportunity for differentiation)
If no change is found, simply confirm "No update detected."
4ļøā£ Update the sheet:
- Add a new column āLast_Checkedā with todayās date
- Replace Base_Price with the new value if a change occurred
5ļøā£ Summarize all findings in a short table and brief analysis paragraph per competitor.
Deliverables:
- Summary table in chat
- Short analysis per competitor
- Updated Google Sheet automatically
Step 3: Configure the agent
Paste the prompt above
Reminder: Click the š icon and select: Repeat ā Weekly ā Monday ā 08:00āÆam
Done ā the agent starts automatically and reports changes directly in the chat feed.
š Result
After it runs, you might see:
Summary Table
Competitor | Old Price | New Price | Change % | Last Checked |
|---|---|---|---|---|
Competitor_Product | 45āÆā¬ | 39āÆā¬ | ā13āÆ% | 21.10.2025 |
Analysis
Competitor_Product has lowered its entry plan from 45āÆā¬ to 39āÆā¬. This may indicate an effort to attract smaller agencies. Consider adjusting bundle positioning for higher perceived value rather than lowering price.
The sheet will be updated automatically.
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Conclusion: Time to Unlock ChatGPTās Full Potential š
By adopting this single AI prompt, you eliminate hours of manual price checks and gain a realātime edge over your competitors. Specify your sheet and columns once, enable browsing and drive access, and schedule the agent to run weekly in ChatGPT. Then relax as it returns a clean summary and analysis.
For more copy ready prompts look in our Prompt Section under KI-Ecke Prompts Section and check out our News Section under KI-Ecke AI News.
And if you found this helpful, share it with a friend who could use a ChatGPT power-up ā because everyone deserves to master their AI sidekick! š¤š”
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Tom



