[Guide] Auto-Monitor Your Competitors

Automate competitor price tracking with a ChatGPT Agent that reads your sheet, compares prices and sends updates.

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Welcome to Tech Momentum Special Edition!

Ever find out too late that a competitor dropped their price and poached your customers? By the time you update your sheet, the opportunity to adjust your own offer has passed. You don’t have to be reactive. With a simple prompt, ChatGPT can check those pricing pages for you every week, flagging changes and even suggesting strategic responses.

Keep reading to discover how.

 

 

Build an AI Agent to Monitor Pricing

 

Why You Should Use It

Manually checking competitor pricing pages is a silent time thief. Each small tweak can slip through the cracks until customers notice. With a single prompt you can delegate this task to ChatGPT in Agent Mode. It opens your sheet, checks each link, compares current prices to your baseline, and sends you a table of changes and a brief analysis. It’s 80/20 productivity at its best.

 

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Build An OpenAI Agent To Monitor Pricing Prompt

āš™ļø Setup in ChatGPT (Agent Mode)

Step 1: Requirements

  • ChatGPT Plus or Pro (Agent Mode available via Tools → Agent Mode)

  • Enable Web Browsing – for live checks

  • Enable Google Drive & Sheets – to read and write data

    (Tools → Enable Browsing + Google Drive)

  • Optional: Schedule via the šŸ•’ icon, e.g., weekly on Monday at 08:00

Step 2: Create the Google Sheet

Create a new sheet in your Google Drive named:
āž”ļø Competitor‑Price‑Monitoring

Column structure:

Competitor

URL

Base_Price

Infos

Your_Product

https://yourproduct.com/pricing

39 €/month

Your current product price level

Competitor_Product

https://competitor.ai/plans

45 €/month

Comparable AI service for agencies

You can add as many rows as you need.

The Agent Prompt

You are my Competitor Price Monitoring Agent.

Your task:
1ļøāƒ£ Open my Google Sheet named "Competitor-Price-Monitoring" in my Google Drive.
2ļøāƒ£ Read all rows (columns: Competitor, URL, Base_Price, Infos).
3ļøāƒ£ For each competitor:

Visit the listed URL.
Detect any visible pricing or plan changes compared to Base_Price.

If a difference exists:
- Report the old vs. new price
- Add the detection date
- Write a short strategic analysis of what this change might mean
(e.g., pricing shift, repositioning, opportunity for differentiation)

If no change is found, simply confirm "No update detected."

4ļøāƒ£ Update the sheet:
- Add a new column ā€œLast_Checkedā€ with today’s date
- Replace Base_Price with the new value if a change occurred

5ļøāƒ£ Summarize all findings in a short table and brief analysis paragraph per competitor.

Deliverables:
- Summary table in chat
- Short analysis per competitor
- Updated Google Sheet automatically

Step 3: Configure the agent

  • Paste the prompt above

  • Reminder: Click the šŸ•’ icon and select: Repeat → Weekly → Monday → 08:00 am

  • Done – the agent starts automatically and reports changes directly in the chat feed.

šŸ” Result

After it runs, you might see:

Summary Table

Competitor

Old Price

New Price

Change %

Last Checked

Competitor_Product

45 €

39 €

āˆ’13 %

21.10.2025

Analysis

Competitor_Product has lowered its entry plan from 45 € to 39 €. This may indicate an effort to attract smaller agencies. Consider adjusting bundle positioning for higher perceived value rather than lowering price.

The sheet will be updated automatically.

 

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Conclusion: Time to Unlock ChatGPT’s Full Potential šŸš€

By adopting this single AI prompt, you eliminate hours of manual price checks and gain a real‑time edge over your competitors. Specify your sheet and columns once, enable browsing and drive access, and schedule the agent to run weekly in ChatGPT. Then relax as it returns a clean summary and analysis.

For more copy ready prompts look in our Prompt Section under KI-Ecke Prompts Section and check out our News Section under KI-Ecke AI News.

And if you found this helpful, share it with a friend who could use a ChatGPT power-up – because everyone deserves to master their AI sidekick! šŸ¤–šŸ’”

Share this article with a friend!

 

 

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Tom